Viator Landing Pages

Recommendation pages

SEO-optimised landing pages that offer insight into how to best experience a destination, type of tour or activity. Wrote pages including "Thailand Cooking Classes," "Nightlife in Greece" and "Singapore Walking Tours."

Things to do overviews

SEO-optimised overviews written for Viator's "Things to Do" landing pages. Wrote and edited content for more than 60 destinations. Pre- and post-test data showed an increase in both CVR and RPC.